SRM Institute of Science and Technology Ramapuram
Title of the Event: “Bridge Course for B.Com First-Year Students”

Topics “Business Management – UCM24102J”

 

Date: 17.07.2025
Time: 2.00 p.m To 5.30 p.m
Venue: East block Smart Room 203 & 204
Total Attendees:  110
  Resource Persons Dr.J.Kumar

Dr.J. Sathish Kumar

Dr.S.Mani

Mr. K. Murugan

Mrs. Y. Esther Reeta

Dr. N. S. Bala Nimoshini Supraja

Profile of the Speakers
Dr.J.Kumar – Associate Professor

Dr.J. Sathish Kumar – Assistant Professor

Mr. K. Murugan– Assistant Professor

Dr.S.Mani – Assistant Professor

Mrs. Y. Esther Reeta – Assistant Professor

Dr. N. S. Bala Nimoshini Supraja – Assistant Professor

Event Mode:  Off line
Incharges: Convenor:
Dr. J. Kumar – Associate Professor & Head, Department of CommerceCoordinators:
Dr. J. Kumar – Associate Professor
Dr. D. Rengaraj – Assistant Professor
Mr. P. Ganesh – Assistant Professor
Dr. M. Deebika Assistant Professor
Objective of the Event
To provide students with an introductory understanding of business management principles, contemporary strategies, and technological trends shaping today’s business landscape.

RESOURCE PERSONS:

  • Dr.J.Kumar – Associate Professor
  • Dr.J. Sathish Kumar – Assistant Professor
  • Mr. K. Murugan– Assistant Professor
  • Dr.S.Mani – Assistant Professor
  • Mrs. Y. Esther Reeta – Assistant Professor
  • Dr. N. S. Bala Nimoshini Supraja – Assistant Professor

SUMMARY OF THE EVENT

Dr. D. Rengaraj Assistant Professor, welcomed the Resource Persons and to provide curated exclusively for first-year B.Com students to introduce them to foundational and advanced concepts of business management in a real-world context.

SESSION HIGHLIGHTS & RESOURCE PERSONS

  1. J. KumarAssociate Professor & Head
    Topic: Emerging Trends and Technologies in Business Management
    Time: 2:00 PM – 2:30 PM
    The session opened with a discussion on modern business practices and the integration of digital innovations such as AI, data analytics, and automation in management processes.
  2. J. Sathish KumarAssistant Professor
    Topic: Flat Organization
    Time: 2:30 PM – 3:00 PM
    A compelling talk that explained the structure, benefits, and challenges of flat organizational models in fostering agile and employee-empowered workplaces.
  3. S. ManiAssistant Professor
    Topic: Fundamental Theories in Business Management
    Time: 3:00 PM – 3:30 PM
    Students gained valuable insights into classical and contemporary management theories, understanding their practical implications in today’s corporate world.
  4. K. MuruganAssistant Professor
    Topic: Cyber security Risk Management in Enterprises
    Time: 4:00 PM – 4:30 PM
    This forward-thinking session focused on the critical importance of cyber security in safeguarding enterprise assets, data, and business continuity.
  5. Y. Esther Reeta Assistant Professor
    Topic: Business Approaches
    Time: 4:30 PM – 5:00 PM
    The session explored different business methodologies including customer-centric, lean, and innovation-driven approaches, helping students understand strategic thinking.
  6. N. S. Bala Nimoshini SuprajaAssistant Professor
    Topic: Blue Ocean Strategy in Business Management
    Time: 5:00 PM – 5:30 PM
    An inspiring closing session that introduced students to the concept of creating uncontested market space through innovation, value differentiation, and strategic creativity.

TARGET AUDIENCE

The program was attended by all first-year undergraduate students of the Commerce Department, who displayed keen interest and active participation throughout the sessions.

CONCLUSION

The Bridge Course was a resounding success, offering a comprehensive overview of essential and emerging topics in business management. It effectively laid a strong foundation for the academic journey of first-year B.Com students. The Department of Commerce expresses heartfelt thanks to all the speakers and students for their enthusiastic involvement in making this event meaningful and enriching.

VOTE OF THANKS

Dr. M. Deebika Assistant Professor, coordinated the interactive session that followed the speaker’s address. The session concluded with a vote of thanks, and positive feedback was received from the students, making the event a successful and knowledge-sharing sessions that ignite curiosity and foster academic excellence among our students.

LINK SHARING:

https://www.linkedin.com/posts/srm-rmp-fsh_srmist-bridgecourse2025-businessmanagement-activity-7351140241581232131-w2bx?utm_source=share&utm_medium=member_android&rcm=ACoAAFvh6rkB4gms1LJmItzx7j7-2rsH_yErGkk