EVENT TITLE: Bridge Course – Bridging Dreams with a purpose
DATE: 17.07.2025
TIME: 08.00AM to 05.40PM
VENUE: East Block, SRM IST, Ramapuram Campus
EVENT CONVENOR: Dr. V. Deepa, Associate Professor and Head (A&F)
EVENT CO-CONVENORS: Ms. S. Jayasree, Assistant Professor, (A&F), Ms. S. Kiruba Sorna Mary, Assistant Professor, (A&F)
FACULTY COORDINATOR: Dr. J. Vijay Stanly, Assistant Professor, (A&F)
NO. OF PARTICIPANTS: 360

SUMMARY OF THE EVENT:

  1. Bridge Course Conducted: SRM Institute of Science & Technology, Ramapuram campus organized a bridge course titled “Bridging Gaps with a Purpose” for I year Commerce – Accounting and Finance students (both UG & PG) on July 17, 2025.
  2. UG Students: The course helped first-year B.Com Accounting & Finance students transition from school to college, introducing them to college education, study techniques, and foundational concepts.
  3. PG Students: For M.Com Accounting & Finance students, the course refined their expertise, offering advanced orientation and refreshing their in-depth knowledge of key subjects in Accounting & Finance.

Event :

Session by Dr. J. Vijay Stanly

  • The session Essentials of Commerce for Beginners covered foundational concepts in accounting, business studies, and economics, and introduced the structure of India’s higher education system, including the roles of colleges, universities, and regulatory bodies such as UGC and AICTE.

Session by Mrs. Shreshtha Verma

  • The session 7 P’s of Marketing: To rule the Marketing world emphasized practical applications of 7 P’s to enhance customer satisfaction and business

Session by Dr. S. Vijayalakshmi

  • The session Redemption of Preference Shares focused on giving a foundational understanding of the legal provisions, accounting treatments, and methods involved in redeeming preference shares as per the Companies Act.

Session by Ms. S. Kiruba Sorna Mary

  • The session Accounts Unlocked : The ABCs of Accounting for Beginners served as a smooth transition from school-level knowledge to college-level understanding of It helped students build confidence by connecting basic concepts with practical applications they will explore in their degree course.

Session by Ms. Jayasree. S

  • The session Effective Study Habits for College Success bridged the gap between the studies of School and College. It pointed out the necessary study techniques and learning habits that paves for success in the college education.

Session by Dr. K. Ramesh

  • The session Practical Knowledge of Financial Accounting drew attention to the importance of hands-on skills and real –world understanding for the application of accounting principles in day-to-day business operations.

Session by Dr. S. Pratiksha

  • The session Digital Marketing – A Classification beyond Technologies imparted knowledge on various classifications of Digital Marketing, including Social Media Marketing, Search Engine Optimization (SEO), Email Marketing, Pay-Per-Click (PPC), and Content Marketing

Session by Mrs. D. Sujatha

  • The session Practical Application of Accounting Knowledge in Real Life Scenario underscored on the real-world importance of accounting in managing finances, making informed decisions, and running businesses.

Session by Dr. N. Alamelu Sathyabama

  • The session Psychology behind Investment Decisions insisted on building healthier attitudes toward money and developing better long-term investment

Session by Dr. P. Rajkumar

  • The session Entrepreneurial Mindset Development emphasized students that they do not have to start a company to think like an entrepreneur, rather than just have to think like a problem solver.

Session by Dr. V. Deepa

  • The session Fundamentals of Corporate Finance enhanced the conceptual clarity on key topics such as capital structure, time value of money and cost of

Session by Dr. J. Sabitha

  • The session Modern Techniques in Auditing familiarized with evolving trends in auditing practices and bridged the gap between traditional and modern auditing

Session by Dr. N. Alamelu Sathyabama

  • The session Short-term and Long-term Investment Strategies highlighted the differences between them and enabling to make informed decisions on Investment that align with their personal financial goals.

Session by Dr. R. Rakesh

  • The session Leadership Approaches and Behavior towards Innovative Outcomes enhanced the student’s skills to develop leadership training programs focusing on innovation-oriented skills and encouraged the future leaders to model innovative behaviors and recognizes creative contributions.

Resource Persons:

  1. Dr. V. Deepa, Associate Professor & Head
  2. Dr. J. Sabitha, Associate Professor
  3. Dr. R. Rakesh, Assistant
  4. Dr. Vijayalakshmi. S
  5. Dr. K. Ramesh, Assistant Professor
  6. Dr. N. Alamelu Sathyabama, Assistant Professor
  7. Dr. P. Raj Kumar, Assistant Professor
  8. Dr. S. Pratiksha, Assistant Professor
  9. Ms. Shreshtha Verma, Assistant Professor
  10. Ms. Jayasree. S, Assistant Professor
  11. Ms. S. Kiruba Sorna Mary, Assistant Professor
  12. Ms. D. Sujatha, Assistant Professor
  13. Dr. J. Vijay Stanly, Assistant Professor