Event Title: International Expert talk: Demystifying Data Analytics: Unlocking the Power of Data for Future Leaders
Date: 07-10-2025
Time: 08.00 A.M. to 09.00 A.M.
Venue: Virtual Mode
Event Conveners: Dr. Jeffrey Jim Salvius, Ms. Kavitha Bagilesh
No. of Participants: 120 (I & II MBA Students)
Resource Person: Mr. Joseph Yacura, Founder – International Association for Data Quality, Governance and Analytics.
The Faculty of Management, SRM Institute of Science and Technology, Ramapuram, organized a Guest Lecture on “Demystifying Data Analytics – The Value of Data and Data Quality When Implementing Generative Agents” on 7th October 2025. The session was delivered by Mr. Joseph A. Yacura, Founder of the International Association for Data Quality, Governance and Analytics, and a globally renowned expert with over three decades of leadership experience at IBM, Pacific Bell, American Express, InterContinental Hotels Group, Bank of America, and Fannie Mae. Mr. Yacura shared valuable insights on the evolution of data from a transactional record to a predictive and strategic enabler, emphasizing the economic implications of poor data quality, challenges in recognizing data as an intangible asset, and the pressing need for robust data governance frameworks in the age of Artificial Intelligence and Generative Agents. He highlighted how building a data-driven culture enhances productivity, profitability, and organizational trust. The interactive session concluded with a Q&A, where students explored applications of data governance, AI integration, and career opportunities in data-driven industries. The event aligned with SDG Goals 4 (Quality Education), 8 (Decent Work and Economic Growth), 9 (Industry, Innovation, and Infrastructure), and 17 (Partnerships for the Goals) by fostering academic–industry collaboration and equipping students with industry-relevant knowledge on data analytics and governance.
