- About
- Other Details
- Other Professional Experience

Area or Subject: Finance
Affiliation: Faculty of Management, SRM Institute of Science and Technology, Ramapuram Campus, Chennai- 89
Phone No: 9751805155
Email id: sharmilr1@srmist.edu.in
Dr. Sharmila Devi R
Assistant Professor
Educational Qualifications
Ph.D (Finance), Vellore Institute of Technology, Vellore.
Course: Executive Program in Fintech and Applied Financial Analytics (IIM Kashipur)
Research Interests: Sustainable Finance, Behavioral Finance, Personal Financial Management, Investment decisions
Selected Publications:
- With Swamy Perumandla, “Beyond Blueprints: Unveiling Sustainable Housing Ambitions- A TAM and EMGB Fusion among paraprofessionals in Urban Construction Landscape”, Engineering, Construction, and Architectural Management, ahead-of-print No. https://doi.org/10.1108/ECAM-02-2024-0191
- With Swamy Perumandla and Som Sekhar Bhattacharya,” Unveiling the Drivers of Sustainable Housing Choices Among Millennials in Emerging Markets”, International Journal of Housing Market and Analysis,Vol. ahead-of-print No. https://doi.org/10.1108/IJHMA-07-2024-0093
- With Swamy Perumandla and Som Sekhar Bhattacharya, “Integrating rational and irrational factors towards explicating investment satisfaction and reinvestment intentions: a study in the context of direct residential real estate”, International Journal of Housing Markets and Analysis, Vol. ahead-of-print No. https://doi.org/10.1108/IJHMA-01-2024-0004
- With Swamy Perumandla, “Are direct and indirect real estate markets integrated? Empirical Evidence from India,” International Journal of process management and Benchmarking, 17(2), 184-198, 2024
- With Swamy Perumandla , “Do individuals’ resist green home investment decisions? An empirical study from status quo bias and inertia perspective,” Frontiers in Sustainable Cities, 1295357, 2023.
- With Swamy Perumandla, “ Does hedonism influence real estate investment decisions? The moderating role of financial self-efficacy’, Cogent Economics and Finance, 11:2217581,2024.
- With Swamy Perumandla, “AIOCT – Digital Economy – AIoCF.1033 – Revolutionizing Recruitment: Skill-Based Interview Models in the AI-Driven Economy-Routledge,”- Taylor and Francis Group (Scopus Indexed) eBook ISBN9781003440901.
Work in Progress: (yet to be published)
- With Swamy Perumandla, “Financial Inclusion and Economic Empowerment of Marginalised Women Street Vendors Through the Adoption of Contactless Payment Alternatives Using Extended Meta-UTAUT Framework”
Academic Experience:
- Assistant Professor, Jei Mathaajee College of Engineering, Affiliated to Anna University, 2012-2018.
- Assistant Professor, Arulmigu Meenakshi College of Engineering, Affiliated to Anna University, 2018-2019.
- Assistant Professor, SCSVMV University, 2019-2020.
- Teaching cum Research Assistant, Vellore Institute of Technology, Vellore, 2020 to 2024
Other Professional Experience:
Acted as Anna University Representative for conducting university exam (2018)
Achievements and Awards:
- Anna University rank holder in MBA (46th Rank).
- Awarded the prestigious Postgraduate Topper Award for achieving the highest academic standing in the MBA program.
- Earned an Elite + Silver Certification in Data Analysis and Text Mining using Python from NPTEL.
- Awarded with a cash prize and certificates for Scopus-indexed and ABDC A and B publications.
