• About
  • Other Details
  • Other Experience

Email: [email protected]

Phone : 9600296150

Dr. D.Vijayalakshmi

Assistant Professor


Affiliation

Department of Commerce

Area or Subject

FINANCE AND MARKETING

Educational Qualifications

Degree – B.Com., M.Com., M.Phil., PhD.,
University – Bharathidasan University
Awarded Year –PhD in Commerce , Bharathidasan University 2018

Courses – B.Com, M.Com

Research Interests – HRM.

Selected Publications
  • Impact on Digital Marketing for firms “Business Management and Social Innovations, February 2020.
  • A study on Work Life Balance of Bank Employees in Chennai”. International Journal of Research  and Reviews ISSN UGC APPROVED & Impact Factor Volume 6 Issue Paper ID : IJRAR19J1015  January 2019.
  • “A Study on Interest Free Banking Products and their Influence on Economic Development.” Jamal Academic Research Journal”. ISSN:0973-0303 (Volume -IV) Jan 2016.
  • “A Study on Quality of Work Life and Work Life Balance of bank Employees In Trichy District. Researchers World- International Journal of Arts, Science and Commerce (Volume –VII ) Issue- 4(3) ISSN:2231-4172 Impact factor (GIF):0.765
  • ”Green Marketing Consumers Buying Behavior towards Green Products in Tiruchirappalli City. International Journal of Creative Research Thoughts/ISSN: 2320-2882(volume 6) Issue 1
Papers Presented
  • Challenges and Opportunities For Green Banking in select Private banks with reference to Vellore District. Islamiyah Women’s Arts &Science College, Vaniyambadi, Vellore Dst
  • Practical Application of Interest Free Financing for The Economic Development- Interest Free banking products and their Influence of economic development. Jamal Mohamed College 2016
  • Contemporary trends in capital market. KSR College of Arts &Science For Women, Sep 2019
Academic Experience
  • Asst.Professor, Commerce, SRM Institute of Science and Technology, Ramapuram Chennai, Feb2021.
  • Worked as Assistant Professor, Department of PG Commerce & B.Com(CS), Alpha College of Arts & Science from 2018 to till date.
  • Worked as Assistant Professor, Department of Commerce, M.M.E.S College of Arts & Science for Women from 2017 to 2018.
  • Full Time Research Scholar, Jamal Mohamed College, Trichy, from July 2015 to July 2017.
  • Worked as Assistant Professor in MGR Janaki College of Arts & Science, Adyar, Chennai from June 2012 to 2013.
Other Professional Experience
  • Worked as Business Analyst in Oneiroi Consultancy Services, USA, for the period of 2008 to 2012
Workshops /Seminars/Conferences
  • Modern Research Methods and Tools, St. Joseph College, Trichy.
  • Research Methodology and Thesis Writing, Swami Vivekananda Institute of Management, Feb 2016

Memberships – Research co-ordinator

Achievement and Awards
  • Received Cash Prize from MMES COLLEGE ARTS & SCIENCE FOR WOMEN for scoring centum in “Financial Accounting “I in B..C.A during 2017-2018