• About
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  • Other Experience

Email: [email protected]

Phone :+91 89394 89000

Ms. SUGANYA SAMPAT

Assistant Professor


Affiliation

Department of Commerce

Area or Subject

Finance, Accounting and Marketing

Educational Qualifications

  • Degree – Bachelor of Commerce (2005), GSS Jain College for Women, Chennai.Master’s in Business Administration (Finance) (2009), University of Madras, Chennai
  • Area or Subject – (Finance, Accounting and Marketing)
  • University – (University of Madras)
Courses:
  • Doctor of Philosophy in Business Administration and Commerce (Thesis submitted – January 2021), University of Madras, Chepauk, Chennai.
  • SAP FI Certified Associate (2012), ATOS-Siemens India Pvt Ltd., Chennai
  • English Intermediate M2 (2018), British Council, Chennai.
Research Interests: Finance and Marketing

Selected Publications:

  • Published an article in an International Conference on “How changing behavioural pattern hinders new car purchase – Empirical evidence”, February 2021, Materials today proceedings, SCOPUS Journal, Elsevier, ISSN – 2214-7583
  • Published an article in an International Conference on “Pay Per Click Advertising – Future Marketing Tool?”, February 2020, Studies in Indian Place Names Journal, UGC Care Listed Journal, Vol-40-Issue 16- ISN – 2394-3114
  • Published an article in a National Conference on “Indian Automobile Industry Problems & Palliatives”, January 2020, Journal Department of Commerce, Ramakrishna Mission Vivekananda College, Evening College (Autonomous) (Re-Accredited by NAAC with ‘A+’ Grade), Mylapore, Chennai

Papers Presented:

  • Presented an article in an International Conference on "How changing behavioural pattern hinders new car purchase – Empirical evidence", February 2021, Materials today proceedings, SCOPUS Journal, Elsevier, ISSN - 2214-7583
  • Presented an article in an International Conference on "Pay Per Click Advertising - Future Marketing Tool?", February 2020, Studies in Indian Place Names Journal, UGC Care Listed Journal, Vol-40-Issue 16- ISN - 2394-3114
  • Presented an article in a National Conference on "Indian Automobile Industry Problems & Palliatives", January 2020, Journal Department of Commerce, Ramakrishna Mission Vivekananda College, Evening College (Autonomous) (Re-Accredited by NAAC with ‘A+’ Grade), Mylapore, Chennai

Working Papers:  “Crypto currency – A blockchain for Internet”

Academic Experience:

  • Assistant Professor, Department of Commerce, SRM Institute of Science and Technology, Ramapuram Campus, Chennai, July 2021 to till date

Research Experience (3.5 years):

  • Ph.D. Research in Business Administration and Commerce (Thesis submitted, Jan 2021)
  • Research Title – “Customer Orientation towards Dealer Performance Metrics (DPM) – A Study with reference to Passenger car dealers” with Primary data Analysis. SEM Model proposed
  • Participated and attended 20+ Conferences and Workshops (International and National)
  • Guided Post Graduate M.Com students for the project Data Analysis
  • Helped and guided co-scholars on their research work and data analysis
  • Lectured M.Com students on Marketing and Management papers.
  • Attended 4 International Conferences, 9 National Conferences and 3 workshops related to Research, Finance and Marketing areas

Other Professional Experience (14 years):

  • Data Analyst (Freelancer), Dept. of Applied Mechanics, Indian Institute of Technology Madras, Chennai, (Apr’20-Jun’20)
  • Financial Analyst, Global Financial Analysis, M/s. Ford Motor Private Limited, Chennai, Sholinganallur, Chennai, November 2007 to June 2019
  • Accountant, Accounts Department, M/s. Chennai Machines Private Limited, T. Nagar, Chennai, January 2007 to October 2007
  • Office Manager, Accounts and Administration, M/s. Sauti Compagnia D’ Ingeneria S.R.L (NHAI), Chennai, January 2006 to December 2006

Academic Experience:

  • Assistant Professor, Department of Commerce, SRM Institute of Science and Technology, Ramapuram Chennai, September 2021 to till date.
  • Assistant Professor, Department of Commerce, Jairam Arts & science College Salem, June 2013 to 2016 & 2017 to 2021
  • Assistant Professor, Department of Commerce, Hindusthan College of Arts & science Coimbatore, July 2010 to 2013.