The Department organized Brand Building Activity – Webinar for +2 students on the topic “Augmented Reality:The Future of 3D Animation” by Mr.Dhanasekaran, Specialist – 3D animation & Game Design on 17th June 2021. The guest speaker explained about augmented reality which adds digital elements to a live view often by using the camera on a smart phone. He detailed discussed about Google lens and its applications. He also explained about Virtual reality which implies a complete immersion experience that shuts out the physical world. He added VR movie making is the next trend and advised students to get updated in the latest technology. The guest speaker showed software Unity3D and its usage to create augmented reality. He also gave an example by showing still picture towards the application and made 3D animated animals walk and run. Later he discussed about the career opportunities available in this field and purpose to join Visual Communication course. The session was very interactive and useful to the students.